Agricultural & Rural Photography

New Zealand

Paul has spent more than 20 years photographing
New Zealand agriculture

Farmers, livestock, land, machinery, rural businesses and the people behind the industry.

He understands that working on-farm is different. You need to read the environment, respect how the place operates, work safely and get what you need without turning the day upside down.
And farmers aren’t models — which is kind of the point.
Paul knows how to fit into their day, have a yarn, make people comfortable and get the photographs without making the whole thing feel like a photo shoot.
The result is agricultural photography that feels authentic rather than staged — strong commercial imagery grounded in real New Zealand farming.